自己所感知的少数群体和文化感到不自在或害羞而无法很好地沟通时，就会出现刻板印象。例如，在美国，常见的问题是黑人和白人。
Ethnocentrism- Generally it categorized the culture as “us” and “them”. The person who belong to same culture are classify in a group and other culture out of group. It always give the priority to in group. There is a misunderstanding that other culture “out of group” as junior or inferior. Therefore it judge the another person’s culture based upon the standards and values. For instance a business owner may be exclaim to his foreigner client and might call him moron due to his different race, gender, culture and nationality.
民族中心主义——一般来说，它将文化分为“我们”和“他们”。属于同一文化的人被归入一个群体，而其他文化则被归入另一个群体。它总是在团队中给予优先权。有一种误解认为其他文化“脱离群体”是初级或低级的。因此，它基于标准和价值观来评判另一个人的文化。例如，一个企业主可能会对他的外国客户惊呼，并可能称他为白痴，因为他的种族、性别、文化和国籍不同。
Presentation Style- Sometimes, it depends on culture influences, how people from different countries prefer to receive the information. For instance prepare your presentation according to the culture to which you present. Mostly, European opt their presentation like formal, highlighted with details and minor interruption, Moreover discussion at the end of the presentation. Cultures like English speaking their presentation are interesting and interactive. In general Japanese’s prefer more technical background presentation. Therefore, you can’t rely upon your personal framework or presentation. Whenever you addressing the audiences for different background, work according to them or their culture.
演讲风格-有时，这取决于文化的影响，来自不同国家的人更喜欢如何接受信息。例如，根据你所处的文化来准备你的演讲。大多数情况下，欧洲人选择正式的演讲，强调细节和轻微的打断，此外，在演讲结束时进行讨论。像英语这样的文化，他们的演讲是有趣和互动的。一般来说，日本人更喜欢技术背景介绍。因此，你不能依赖你的个人框架或陈述。每当你向不同背景的观众发表演讲时，都要根据他们或他们的文化来工作。
Overcoming Communication Barriers.克服沟通障碍
Notwithstanding, we have pile of barriers. In order to avoid these barriers and make clear cross commination channel in various effective way.
尽管如此，我们还是有很多障碍。为了避免这些障碍，以各种有效的方式疏通交叉粉碎通道。
Cross Culture awareness. – We need to have enhance the awareness of about different culture. To comprehend the foreign culture differences, values, custom and beliefs. After that, we will be able to perceive other cultures and overcoming barriers.
跨文化意识我们需要提高对不同文化的认识。了解外国文化差异、价值观、风俗习惯和信仰。在那之后，我们将能够感知其他文化并克服障碍。
Knowledge of international Language. – We can enlarge our skills, in addition to learn international language. I personally, believe that culture and language is correlated with each other. For instance my friend form India, he has further plan to do higher studies form Germany. Therefore he is taking the classes for Germany’s culture and language. As a result, no problem will be created for him to communicate with German’s people. Moreover the extra learning will allow to him, how to give respect to other cultures and language.
国际语言知识除了学习国际语言，我们还可以提高自己的技能。我个人认为，文化和语言是相互关联的。例如，我在印度的朋友，他计划在德国继续深造。因此，他参加了德国文化和语言课程。因此，他与德国人的交流不会产生任何问题。此外，额外的学习将允许他，如何尊重其他文化和语言。
Before communication, Clarifying Idea- It must be very clear that if you are sending the information to other background people in business. Your objective and purpose of the communication must be well known what you passing the information to the others and arranging whole the information in effective manner. Until and unless, you’re main idea is not clear behind the whole conversation.
在沟通之前，澄清想法——如果你将信息发送给其他商业背景人士，必须非常清楚。你沟通的目的和目的必须是众所周知的——你把信息传递给他人，并以有效的方式安排整个信息。直到，除非，你的主要想法是不清楚的背后的整个谈话。
Be a Good listener- It has duties for both like sender and receiver that must be a good listener. Sender and receiver, both should have patience, pay attention what they say to each other. Hereby be a good listener can prevent the barriers of cross communication.
做一个好的倾听者——发送者和接收者都有责任成为一个好倾听者。发送方和接收方都应该有耐心，注意对方说的话。因此，做一个好的倾听者可以防止交叉沟通的障碍。
Avoid traditional thinking – Though, you want you improve your thinking abilities you must condone traditional thinking. To allow yourself to get extra knowledge about various way of thinking and comprehend differences. Be a polite and straight forward in communication. This obstacles can avoid the m
