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留学生Business作业:Impact of the Internet on the Macro-environment

日期:2023年07月05日 编辑: 作者:无忧论文网 点击次数:890
论文价格:免费 论文编号:lw202307051116572966 论文字数:3000 所属栏目:帮写留学生作业
论文地区:美国 论文语种:English 论文用途:本科预科课程作业 BA Pre Coursework
has failed. Amazon, of course, has done very well with tablets — but phones are a different story,” Karpinski told the E-Commerce Times.
卡平斯基在接受《电子商务时报》采访时表示:“尤其是脸书,它对手机表现出了兴趣,拥有强大的品牌和庞大的用户群,但却失败了。当然,亚马逊在平板电脑方面做得很好,但手机是另一回事。”。
“What I am most anxious to find out is how much Wall Street will allow Amazon to invest in losing money in the smartphone business in the expectation of making it up in other areas,” said Carl Howe, vice president of research and data sciences at the Yankee Group.
洋基集团负责研究和数据科学的副总裁卡尔·豪表示:“我最想知道的是,华尔街会允许亚马逊在智能手机业务上投资多少来弥补亏损,以期在其他领域弥补亏损。”。
I think from Amazon side this is a very good move whether Phone itself is successful or failure. Already the handset market is too crowded, but people still like innovation. Amazon is moving in direction and millions of its shopping fans are ready to line up.
我认为从亚马逊的角度来看,无论手机本身是成功还是失败,这都是一个非常好的举措。手机市场已经过于拥挤,但人们仍然喜欢创新。亚马逊正在朝着这个方向前进,数百万购物迷已经准备好排队了。
Outline the e-business market segmentation matrix based on its two underlying dimensions.基于两个基本维度概述电子商务市场细分矩阵
The e-business market segmentation matrix classifies different types of interaction between consumers, businesses and governmental agencies.
电子商务市场细分矩阵对消费者、企业和政府机构之间的不同类型的互动进行了分类。
The e-business market segmentation matrix provides an overview of the different participants in electronic business. It differentiates three types of participants – consumers, businesses and government – who can act as both suppliers/providers and buyers/recipients.
电子商务市场细分矩阵概述了电子商务的不同参与者。它区分了三种类型的参与者——消费者、企业和政府——他们既可以充当供应商/供应商,也可以充当买家/接受者。
The consumer/peer/citizen as a supplier/provider 作为供应商/供应商的消费者/同行/供应商
Through the Internet, consumers can act as suppliers themselves. Consumer-to-consumer (C2C) relationships are those where one consumer acts as a supplier and sells goods to other consumers. The most prominent examples for C2C interactions are Internet auction places, such as eBay, where consumers can sell used and new products to other consumers. When interactions between consumers are not of commercial nature, we call them peer-to-peer (P2P) interactions. These are voluntary in nature and are free of charge. Examples of P2P sites include online music-sharing platforms, such as Kazaa and Gnutella.
通过互联网,消费者可以自己充当供应商。消费者对消费者(C2C)关系是指一个消费者充当供应商并向其他消费者销售商品的关系。C2C互动最突出的例子是互联网拍卖场所,如eBay,消费者可以在那里向其他消费者出售旧产品和新产品。当消费者之间的互动不具有商业性质时,我们称之为对等(P2P)互动。这些都是自愿的,而且是免费的。P2P网站的例子包括在线音乐共享平台,如Kazaa和Gnutella。
The second relationship type in this segment is the consumer-to-business (C2B) relationship, where, in general, consumers supply businesses with information about their experiences with products or services. Examples of C2B interactions are the book reviews at Amazon.com and consumer opinions at Ciao.com, a product-comparison platform. The information that consumers provide is then shared with other consumers to help them make more informed purchasing decisions.
该细分市场中的第二种关系类型是消费者对企业(C2B)关系,通常,消费者向企业提供有关其产品或服务体验的信息。C2B互动的例子包括亚马逊网站上的书评和产品比较平台Ciao.com上的消费者意见。消费者提供的信息随后与其他消费者共享,以帮助他们做出更明智的购买决定。
The third category in this segment contains consumer-to-government (C2G) interactions, such as the online submission of tax return forms, and citizen-to-citizen interactions. An interesting example of the latter is the partly Internet-based campaign that Howard Dean is running in the USA for the 2004 presidential election. During the primaries of the Democratic Party, Dean leveraged the Internet as a primary platform for interacting with supporters and citizens at large, outlining in detail his viewpoints on different policy issues and raising funds. For instance, his website contains in-depth sections on such diverse issues such as agriculture, campaign financing, education, health and foreign policy.
该部分的第三类包括消费者与政府(C2G)的互动,如在线提交纳税申报表和公民与公民的互动。后者的一个有趣的例子是霍华德·迪恩(Howard Dean)正在美国参加2004年总统选举的部分基于互联网的竞选活动。在民主党初选期间,迪恩利用互联网作为与支持者和广大公民互动的主要平台,详细阐述了他对不同政策问题的看法,并筹集了资金。例如,他的网站上有关于农业、竞选资金、教育、卫生和外交政策等各种问题的深入章节。
The business as a supplier/provider 作为供应商/供应商的业务
The most typical form of interactio