跨文化分析：基于ABC公司案Cross-Culture Analysis：based on ABC Ltd case
1. Introduction
This report aims to offer specific solutions for ABC Ltd (ABC) to deal with its cross-cultural issues. ABC http://www.51lunwen.org/kwhjjlw/ is a High-Tech company and provides innovative solar technology solution for its clients. ABC is headquartered in Northampton and has many offices around the world. Recently, the company decides to develop its new solar panel, and thus, its engineers in Northampton will work with their subsidiaries workers in India and China. Once this cross-border cooperation start, it is necessary for ABC built related strategy to manage culture difference and reduce conflicts and save the operational costs.
Three main sections are included in this report. At first place, based on Edward Hall’s culture theory and Hofstede’s four dimensions of culture, the cultural differences between UK, India and China are discussed and identified. Further, potential cross-culture problems that ABC might confront in new project are summarized. And in the last section, the paper outlines both short-term solution and long-term recommendations for ABC to cope with cross-culture issues.
2. Cultural Differences between UK, India and China
3. Solutions For ABC
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