本文是留学生assignment范文,主要内容是对苹果公司的战略进行分析。
All organizations whether for profit or not for profit used some sorts of strategies that in turn enable such organizations to accomplish its long-term goals and objectives (Aaker, 2003). The process of chalking out appropriate strategies and then implementing such strategies are usually a cumbersome task within an organization due to the fact that there are usually variety of factors and forces that impede the successful implementation of different strategies that could an organization towards the realization of its long-term goals and objectives (Hitt et al., 2000). On the one hand, there are different environmental factors that impede between an organization and its target market and on the other hand there are competitors who consistently adopt different strategies that make it difficult for the organization to chase its long-term goals (Wilson et al., 2005).
Table of Contents
1. Introduction to the Topic: 3
2. Apple's Strategic Analysis: 4
2.1. Porter's Five Forces Analysis: 5
2.1.1. Power of Suppliers: 6
2.1.2. Power of Buyers: 7
2.1.3. Threats of Substitutes: 7
2.1.4. Threats of New Entrants: 8
2.1.5. Rivalry amongst Existing Firms: 9
2.2. Positioning Strategy: 10
2.3. Apple's Strategy and the Future Markets: 11
3. Conclusion: 14
4. Works Cited 15