d out in this research is consistent and able to do actual research.
试点测试或预测试是一种自我管理的问卷调查,对所有问题进行测试。其目的是识别问卷中的问题,消除研究设计失误,并衡量实用性、格式和完成时间。这种测试可以确保受访者理解所有问题,问卷由完整的目标信息组成。它还可以阐明研究计划中使用的方法是否足以满足研究目标。重要的是要证明本研究中所进行的问卷调查是一致的,并且能够进行实际研究。
The questionnaire was conducted by sending the email survey to a small group of sample of the population. The participants were chosen by judgment of the sample in which investigator regards as the most appropriate in this research. All of them have to work at Maharaj Rock Quarry Company with different ages and work experience. Ten pilot survey with difference ages and work experience was conducted. This may provide difference idea of rewards toward work motivation.
问卷调查是通过向一小群人口样本发送电子邮件进行的。参与者是通过判断研究人员认为在本研究中最合适的样本来选择的。他们都必须在Maharaj岩石采石场公司工作,年龄和工作经验各不相同。进行了10项不同年龄和工作经验的试点调查。这可能会为工作动机提供不同的奖励观念。
3.7 Validity and Reliability 有效性和可靠性
The research which provided opportune correct and clear information is an ideal research(McDaniel and Gates, 2007). Finn et al (2000). stated that research is assessed by using a validity and reliability to guarantee adequacy of attitude scales.
这项研究提供了及时、正确和清晰的信息,是一项理想的研究。声明通过使用有效性和可靠性来评估研究,以确保态度量表的充分性。
This research used ‘Cronbach’s alpha technique’ which basically calculate the average reliability coefficient. This technique calculates the standard intercorrelations between items to concept (McDaniel and Gates, 2007 ; Bryman and Cramer, 2995). Generally, alpha score less than 0.60 represents a lack of reliability, the alpha which can acceptable should be between 0.7-0.8 ranges, and over 0.8 is more internally reliable (Saunders et al., 2007 ; Cronbach, 1990 ). Sekaran (2003) stated that 10-20 respondents were appropriate for a pilot study;thus, ten questionnaires were carried out as a pilot survey. According to pilot surveys, the reliability coefficient alpha for 10 variables is 0.819 (Appendix 2a), therefore, this questionnaire is acceptable and appropriate to conduct actual research.
本研究采用了“Cronbach’s alpha技术”,该技术基本上计算了平均可靠性系数。该技术计算项目与概念之间的标准相互关系。一般来说,阿尔法分数小于0.60表示缺乏可靠性,可接受的阿尔法应在0.7-0.8之间,超过0.8则更具内部可靠性。Sekaran指出,10-20名受访者适合进行试点研究;因此,我们进行了10份问卷作为试点调查。根据试点调查,10个变量的可靠性系数α为0.819,因此,该问卷是可接受的,适合进行实际研究。
3.8 Method of Analysis (SPSS)分析方法(SPSS)
The data collected in the questionnaires administered for this study were analyzed using SPSS (statistical package for Social Science) version 13.0. The alpha level is 0.05.Likert scale technique was used in order to achieve an appropriate measurement of the respondents’ attitude toward job satisfaction and motivation. Pearson’s correlation was used to examine the correlation concerning variables in the research framework. Then, multiple-regression is used to investigate the relationship between independent and dependent variables.
使用SPSS13.0版对本研究问卷中收集的数据进行分析。阿尔法水平为0.05。使用李克特量表技术来适当衡量受访者对工作满意度和动机的态度。Pearson相关性用于检验研究框架中与变量相关的相关性。然后,使用多元回归来研究自变量和因变量之间的关系。
3.9 Limitations of the survey 调查的局限性
Limitation occurred in the survey could affect the result of the research. In this study, there were three core possible limitations which are method of data collection, answers given by the respondents and questionnaires. Firstly, selected approach for data collection was one of the limitations. As Schaefer and Dillman (1998) agreed that although World Wide Web technology is more prevalent in surveying methods, there is still some disadvantage of it. Nevertheless, due to this research focus on online purchasing behavior, gathering data by merely through online could lead to biasness. To a large extent, sending out online questionnaires to respondents could produce narrowed scope of sample group. It is obvious that people who response the online questionnaires seem to be respondents whose life styles are already online. As a result, it could have an influence on biasness as it eliminates the opportunities to collect data from other people who do not have or do not want to have online access. In this case, thus, another data collecting approaches such as face to fac