Advantage analysis：
All image interface intuitive operation
The iPhone interface text ingredients is less than 10% with A high logical orientation, such as in the standby screen having an arrow design, so players put it on the screen push with finger naturally, which is the method of cancelling screen lock; reaching main directory, and finding the whole face as a design. The bottom is the key practice of iPhone application, including phone, email, Internet access and iPod. When you press it, the functions will be display, with a simple operation.
Mobile album
With a 3.5 inch screens, iPhone can become action album, and players can classify pictures, and look for conveniently; it is easy to look easy because of a sense of direction for a sensor, so its function is more powerful than ordinary mobile phone. Making background is also very simple. When choosing the photograph, you touch the screen with fingers lightly and you will immediately call out another interface. It can send the pictures to friends by Email. The most magical thing is that you can use your double fingers to fit a suitable size, immediately completing beautiful screen background map.
New mobile Internet experience with Safari + Widgets
Safari browser can complete display tremendously complex HTML web site. Players can see full page layout, which need see clear content, and use your fingers enlarge the content, of course it also support the two way of browser. IPhone support more pages showing, at the same time, it can open multiple web pages too. In addition, the cell phone also make MacOSX Widgets implanted the iPhone, the weather; the share price can be expressed by simple interface.
Disadvantages：
Insufficient Price attraction
In China, the iPhone still belongs to high-grade basic consumer goods, and in a developing country, it could not be commonly owned, with the high price
Wear easily
There is not a bit large difference in shell of IPhone. Although the back is changed as black, yet the piano lacquer that bring the fingerprints of the troubles and difficulty to eliminate to wear away, all can make iPhone into a "hut" in the near future.
3.Market targeting
Through the analysis of iPhone buyers， we initially divided the iPhone fans into the following four groups:
1. Fashionable group: Apple products are always the goal of fashion user chase, and it also has strong appeal with the Fashion crowd.
2. Video lovers: iPhone screen and resolution are two times as many as in the iPod Vedio. And the built-in video service YouTube, integrated Wi-Fi wireless application both offer video users a good application environment.
3.Music lovers: the highest of 8 GB capacity、the good music quality 、the powerful battery life ability and the rich content download service, all of above attach music lovers` attention
4. Others
The analysis of the age for users (below)
We can see that students take up more than eighty percent of users which far beyond the eighteen percent of workers and professionals of zero point seven eight percent.
People who like high-tech products and the pursue fashion students gens. Our products will promote for them first. We can come further to school garden with a wide range of publicity, especially the college students, that including funding various student organization in campus, orga
