elease by vehicles into our environment. In order to do that, it will require R&D, and that will automatically require a lot of funds to be invested in. To recap on the above phase of ‘what is the way used by the firm to make money’, the way used by the firm to make money in this case is environmental friendly by investing in R&D so that the engine will release lesser pollutant to be more environmental friendly. In addition to that, for those loyal and skillful staff, the company should send them for training in Head Quarters for their carrier advancement. That will at first cost funds from the company but once they are back from training, their productivity and skill will be improve and in other words will transfer into profit for the company. As for the non-financial areas, those companies which put weight on CSR will have a better reputation among the end user. For example, Honda organizes a one day activity for all his staff to help clean up the city or organize tour to visit old folks home and orphanage. As an end user, I will have a feeling that even though Honda’s final objective is to make money but it did have the consideration to give it services back to the society.
企业社会责任被定义为基于道德价值观和对社区、员工、环境、股东和其他利益相关者的尊重的公开和透明的商业实践，简而言之，是一种融入商业模式的企业监管形式。企业社会责任基本上不考虑企业如何花钱，而是考虑企业如何赚钱。在汽车行业的金融领域，企业社会责任将产生的最大影响在于环境问题。我们所有生活在当今世界的人都在谈论环境友好。正如我们所有人都知道的那样，当燃料被燃烧以产生驱动车辆的能量时，它会对我们的环境造成污染。因此，汽车行业的从业人员必须认真考虑这一因素，以改进发动机的技术，减少车辆排放到环境中的污染物。为了做到这一点，它将需要研发，这将自动需要投入大量资金。概括上述“公司赚钱的方式是什么”的阶段，在这种情况下，公司赚钱的方法是环保的，通过投资研发，使发动机释放更少的污染物，从而更环保。除此之外，对于那些忠诚和熟练的员工，公司应将他们送往总部进行培训，以提高他们的运营商地位。这首先会导致公司的资金损失，但一旦他们从培训中回来，他们的生产力和技能就会提高，换句话说，会转化为公司的利润。至于非金融领域，那些重视企业社会责任的公司将在最终用户中享有更好的声誉。例如，本田为所有员工组织了为期一天的活动，帮助清理城市或组织参观老人院和孤儿院。作为一个最终用户，我会有一种感觉，尽管本田的最终目标是赚钱，但它确实考虑将服务回馈社会。
B) Compare and contrast Japanese and Western strategic leadership model by reference to Table 5 in the Honda case study. Explain which of the two model you prefer, and why?
参考本田案例研究中的表5，比较和对比日本和西方的战略领导模式。解释两种模式中你更喜欢哪一种，为什么？
There are 2 different kinds of management models in the Honda case study. Let us now compare the 2 models and later part decides on which model is more suitable for today’s business. Let us compare the two models by the category. In Western management system, the work process model shows that its employees are categorized in the are those employee who just do their daily job but do not have a thought of how to improve on their job and they poses no skill to do their job. The Japanese on the other hand will have workers that are the thinking type and are multi-tasking. The production organization and logistics in the western management model will produce large lot production and just in case logistics and uses the push system; where as the Japanese will only have small lot production and just in time logistics and uses pull system. In the organization, westerners practice vertical type of management, fragmented duties and individually responsible for the action they have done. Japanese on the other hand practice horizontal type of management, broad duties and the group will be responsible even if the actions are cause by individual doings. As for the labor relations, the westerners will be more on job control focus, cross-company unions and hire and fire. Unlike the westerners, the Japanese emphasize on employment condition focus, enterprise unions and job for life. In the industry organization set up, western management model separates firms and have a distant inter-firm relations. The Japanese on the other hand believe in Keiretsu families and close inter-firm relations.
Overall, the western management model is based on mass, standardized and fordist; where as the Japanese is lean, flexible and post-fordist.
本田案例研究中有两种不同的管理模式。现在，让我们比较这两种模型，然后决定哪种模型更适合今天的业务。让我们按类别比较这两种模型。在西方的管理系统中，工作流程模型显示其员工被分为以下几类：那些只做日常工作，却不知道如何改进工作的员工，他们没有任何技能来完成工作。而另一方面，日本人将拥有思维型的多任务员工。西方管理模式中的生产组织和物流将产生大批量生产和即时物流，并使用推送系统；因为日本只会有小批量生产和准时物流，并使用牵引系统。在组织中，西方人实行垂直管理，各司其职，对自己的行为负责。另一方面，日本人实行横向管理，承担广泛的责任，即
