; 24
Chapter four Methodology ................................................................. 25
4.1 Introduction ........................................................................................................ 25
4.2 Research Process ................................................................................................ 25
4.21 Research Philosophies .................................................................................. 26
4.22 Research Approach ....................................................................................... 27
4.23 Research Strategies ....................................................................................... 27
4.24 Time Horizon ................................................................................................ 28
4.3 Data Collection Method ..................................................................................... 28
4.31 Secondary data .............................................................................................. 28
4.32 Primary Data ................................................................................................. 29
4.33 Types of data ................................................................................................ 29
4.4 Questionnaire Design ......................................................................................... 30
4.41 Sample Location ........................................................................................... 31
4.42 Sample Population ........................................................................................ 31
4.43 The Delivery of Questionnaires .................................................................... 31
4.5 Conclusion .......................................................................................................... 33
Chapter Five Result Analysis ............................................................. 34
5.1 Introduction ........................................................................................................ 34
5.2 Data Description ................................................................................................. 34
5.21 Sample group ................................................................................................ 34
5.22 Factors influence decision making ............................................................... 37
5.23 Hypothesis Testing ....................................................................................... 42
5.3 Conclusion .......................................................................................................... 54
Chapter six Discussion......................................................................... 55
6.1 Introduction ........................................................................................................ 55
6.2 Summary of Finding........................................................................................... 55 American College Dublin
III
6.3 Key
