Introduction
Due to the intuitive and emotional characteristics of the film, video screen is easier to stimulate the audience, so description of other countries’ people, history, image and customs in the film has always been a very sensitive side. "Hollywood always portrayed Muslim, Chinese and Indians as thieves, warlords and terrorists, and the East itself has been described as indecent and strange land, where life is very cheap and eroticism is pleasure and abundant." In American film history more than one century, the Chinese people's images have already constituted a very prominent phenomenon of Hollywood films, not only sizeable, but also diverse genre. Hollywood movies often gives the image of the Chinese is a kind of uncomfortable feeling, and some even have been distorted or be smeared. The theme of Hollywood movie shot in China, China (including the United States, Chinatown) has been portrayed as mysterious and playing with the local conspiracy, showing that the Chinese were more indecent way of life. Chinese people are not melancholy mysterious, that is heinous villains and criminals. Rampant criminal gangs, prostitutes everywhere, arms smuggling, smoking opium, the development of chemical weapons and nuclear proliferation activities - all related to the Chinese image as a "stereotyped" in Hollywood films, when he still does not rise again, filled with a thick atmosphere of Orientalism (John M. MacKenzie,1995).
Contents
Introduction 3
Chapter 1 – Differences between Asian culture shown in western films and those shown in Asian films 7
1.1 The values of Eastern culture expressed by the Western film 8
1.2 Co-existed development between East and West 8
Chapter 2 - literature review 10
2.1 Definition of "Orientalism" 11
2.2 Globalization and culture 13
2.2.1 The formation of global consciousness: objective reality 13
2.2.2 The expansion of Western culture: the subjective strategy 14
2.2.3 The international trends in consumer culture: the actual process 14
Chapter 3- Case Study of Disney’s “Mulan” 15
3.1 Mulan in the context of Chinese culture 15
3.2 Disney's hot "Mulan" and its causes 16
3.2.1 Disney's hot animated film "Mulan" 16
3.2.2 The causes of hot "Mulan" 17
3.3 Cultural integration and conflict 18
3.3.1 American-style transformation - cultural integration 18
3.3.2 Hegemonic restatement in Disney's "Mulan" 21
3.3.3 Cultural conflict and reflection 22
Chapter 4 – Analysis of integrity of Asian Culture 24
Conclusion 26
References 28
References
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