基于文本类型理念的英语商务文本译文策略探究

evelopment of social-linguistics, pragmatics and functional grammar, some researchers areaware of the importance of language functions and try to classify texts based on the parameter of languagefunctions.Otto Kade put forward the issue of Text Typology in an earlier time (Gentzler, 1993). In fact, OttoKade did not classify text types from the perspective of language function we are exploring now but fromthe text genre (Liu Hanyun, Wang Xiaoyuan, 2000). The issue breaking away from the topic or theme oftexts emerged.Karl Buhler (1934), a German psychologist and linguist, proposed a model of the functions oflinguistic signs, which has been exerting great influence on linguistics. According to Buhler, the“organon-mode” of language functions included four elements: Sign, Context, Speaker and Hearer.R. Jacobson further developed Buhler’s theory. The language function mode put forward by Jacobsonincludes two more elements and the way of presentation is also different from Buhler’s.
There are sixelements in R. Jacobson’s mode: code, context, sender, receiver, contact channel, message. Generallyspeaking, Jacobson believes that six functions permeate languages. They are representational, expressive,conative, phatic, metalingual, and poetic function. It seems that Jacobson’s mode has not been attractingattention till so far partly because it is far more complicated and abstract than Buhler’s. Although Newmarkonce said that Jacobson’s mode is made for translation studies, he mainly adopts Buhler’s mode whenanalyzing language function and text type (Newmark, 1988:40; Zhang Meifang, 2009:54).Nida and Taber (1969:24-26) presented three kinds of text types：informative text, expressive text andimperative text. Similarly, W. Wilss brings forward that text has three functions: descriptive, appellativeand expressive. Descriptive function focuses on the neutral reference between information-source andreceiver. Appellative function focuses on the reference of the information-source. Expressive functionfocuses on the reference of the receiver (Wilss, 1988:107).

Chapter 3 Theoretical Foundation.............................. 30-42
    3.1 The Development of Text Typology.............................. 30-36
    3.2 The Core of Text Typology.............................. 36-42
        3.2.1 The Informative Text..............................36-38
        3.2.2 The Vocative Text .............................. 38-39
        3.2.3 The Expressive Text..............................39-42
Chapter 4 Research Design ..............................42-44
    4.1 Research Questions.............................. 42
    4.2 Research Methods.............................. 42
    4.3 Data Collection.............................. 42-44
Chapter 5 Research Procedure.............................. 44-80
    5.1 Informative Text: Business Correspondence.............................. 45-56
    5.2 Vocative Text: Commercial .............................. 56-65
    5.3 Expressive Text: Authoritative .............................. 65-76
5.4 Summary 76-80

Conclusion结论

Text Typology is concerned about the communicative relationship among subjects of the text ratherthan the topic or theme of individual text. From the perspective of Text Typology, the communicativerelationship among subjects is