g the organisational activities, improved corporate monetary execution, open doors for organizations and cooperation’s. In addition Fernando (2009) states advantages of CSR in a few other ways as upgraded brand picture and reputation. In the meantime outer advantages that have been tried include corporate notoriety and lessening business dangers. In the same way other outer advantages that have been investigated are boosting sales income, client goodwill and increasing adversary costs Nurn and Tang(2010) cited in Asemah, Okpanachi and Edegoh (2013).
And thereby there are negatives impacts on businesses through CSR looking more closely at a genuine downside is by all accounts the low level of purchaser mindfulness about CSR thoughts and points of view it makes. In addition which brings about low desires from retail exchange says Stephanska and Nestorowicz (2015, p.124). In a similar manner at the point when partners are adversely affected by corporation`s CSR endeavors, hence they may think that it is difficult to test the company's activities because of various reasons says Strauss (2015 p.126). In the meantime CSR meddling with business sources prompts misallocation of assets and accordingly decreases the general level of social welfare in accordance to Staveren and Peil (2009 p.73). In a parallel argument Staveren and Peil suggest that it weakens rivalry by raising boundaries to entry and disadvantaging little and medium scale firms.
1.3 Other company`s successful CSR activities.
Malliban company can be taken as a successful corporation who has implemented their CSR activities in to their business operations successfully. Malliban a head biscuit organization in joint effort with the 23rd infantry division of Sri Lanka Army, led a special CSR action in Mahindagama and Kadawathmaduwa in the Welikanda Divisional Secretariat as stated in the Daily Mirror (2014). For this reason Mullerat, R. says the definition of CSR is for company`s to add to a cleaner environment and better society. Similarly the Financial Times of Daily Mirror state that as a piece of the CSR action, 350 five-litre water bottles, 17 of 1,500 litre, 25 of 60 litre, 100 of 20 litre and 168 dry rations for 168 families in Kadawathmaduwa were distributed.