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The International Business Environment-2000字英国商务专业本科课程论文优秀范文

日期:2018年03月09日 编辑:ad201011251832581685 作者:无忧论文网 点击次数:1421
论文价格:100元/篇 论文编号:lw201206292318251040 论文字数:2000 所属栏目:商务英语论文
论文地区:其他 论文语种:English 论文用途:作业/作文 composition

Introduction 

In the global environment, every industry is involved in effective competition. The competitive power not only relies on its internal effective environment of individual firms, but also on the external factors of the whole industry and global markets. (Piggott & Cook, 2006) The automobile industry is one of the showiest business sectors. As is seen, the environmental issues have become a key element in the automobile business. The questions are what the good environment provides to the automobile era and how it has impact on the development of the car business.
The purpose of this article is to analyze the European business environment and its significance through the European automobile industry. In the first place, this article presents some terse perspectives about the international business environment from the literatures, such as its significance and  impacts to the business, and its types and functions. Then, the focus is put on the Europe. Fist, this article presents the EU policies and its significance to the European business environment. Next, this article combines the European automobile industry to explain how the EU policies and European environment play a role in automobile industry.


Reference

Association des Constructeurs Europeen d’Automobile (ACEA), 2003, European Union – Economic Report, Brussels, ACEA

Automotive News, 2003, ‘Auto merger rarely  meet expectations’, Automotive News

Beate Reszat, 2005, European Financial Systems in the Global Economy, John Wiley & Sons, Ltd

Chanaron, J-J, 2003, ‘Implementing technological and organizational innovations and management of core competencies. Lessons from the automotive industry’, International Journal of Automobile Technology & Management, Vol. 1.1

Lan Worthington, Chris Britton, 2009, Business Environment, Pearson Education Canada

MacNeill, S., Srbljanin, A. and Bentley, G., 2002,Developments in the automotive industry 2000-2015, University of Birmingham

Nelissen, G, 2002, Structural change in the European automotive sector, Research paper, European Metalworkers’ Federation

Judith Piggott, Mark Cook, 2006, International business economics: a European perspective, Palgrave Macmillan

Paul Wetherly, Dorron Otter, 2011, the Business Environment: Themes and Issues, Oxford University Press

Terry Halbert, Elaine Ingulli, 2010, Law & Ethics in the Business Environment, South-Western, Cengage Learning